Andrea True, the 1970's disco queen, has died at age 68. According to an obituary filed by the Gilpatric-VanVliet Funeral Home, she passed away in a hospital in Kingston, New York. No cause of death has yet been determined.
True was best known for the disco song "More, More, More", released in 1976 at the height of the disco era. The song reached number 4 on the Billboard Chart, and was also a number 5 hit in the UK. A native of Nashville, Tennessee, True graduated from the Saint Cecilia Academy, an all-girls Catholic School in the city, in 1961. She moved to New York City as a teenager in order to find work as an actress.
While she did manage to find a few small film roles, notably in the 1973 Barbra Streisand movie "The Way We Were", financial desperation eventually forced her into the adult film industry. She appeared in over 60 hardcore pornographic movies, including "Deep Throat 2", "Hot Channels" and "The Seduction of Lynn Carter". She quickly became one of the most recognizable names in the fledgling early 1970's New York pornography industry.
The story of how "More, More, More" came to be is one of the more interesting tales in popular music. Due to her immense popularity in the porn industry, True was hired to appear in a commercial for a Jamaican real estate company in 1975. After completing the commercial, an attempted coup on the island prevented True from heading back to the United States with the money she'd earned. Rather than lose the money, True decided to ask noted disco producer Gregg Diamond to fly to Jamaica to write and record a song with her, using the commercial money to finance the session.
After returning to the US with the master recording tapes, "More, More, More", credited to "The Andrea True Connection", was released exclusively to discos in the winter of 1976 by Buddah Records. The song caused such a sensation that a commercial single was produced, eventually selling over a million copies. The disco classic has been re-recorded several times, including popular versions by 80's pop sensations Bananarama and UK sexpot Samantha Fox. In 1999, the Canadian band Len used a portion of the music in their chart-topping hit "Steal My Sunshine".
True tried several times to recreate the success of "More, More, More". Though she scored a handful of minor hits, she quickly attempted to resume her work in the adult film industry. Finding fewer opportunities, she retired in the mid 1980's, settling down to live a quiet life in Woodstock, New York.